Blue Moon reaches 100,000 Views in Two Days

Never-before-seen on the Platform's History

Two days after its arrival on Club illico, Blue Moon reaches 100,000 views!

Montreal, January 28, 2016 - Available since January 25, the new original series Blue Moon, produced by Fabienne Larouche and Michel Trudeau of Aetios Productions, reached the unprecedented peak of 100,000 views in less than 48 hours. This is a first in the history of Club illico, as never before has a title, across all content categories, reached this peak so quickly.

Proven Results

"The first series of its kind in Quebec, Blue Moon was produced specifically to meet our customers' growing demand for binge-watching. "It's clear that the challenge was met, and our subscribers discovered a series that fully met their thirst for quality content. These results, unprecedented for us, combined with the highly rave reviews from the industry, demonstrate that we're making the right choices when it comes to content and that we have nothing to envy from the biggest American productions," said Marie Ginette Lepage, Vice President of Marketing, Cable Distribution and Content Operations at Videotron.

The 10 episodes, written by Luc Dionne and directed by Yves-Christian Fournier, star Karine Vanasse and a remarkable cast including Luc Picard, Patrice Godin, Éric Bruneau, and Caroline Dhavernas. This bold and unique thriller has been available in its entirety and exclusively since Monday to some 250,000 Club illico subscribers. The plot of Blue Moon revolves around the character of Justine Laurier (Karine Vanasse), an army bomb specialist and everything related to explosions. While participating in a Canadian Army mission in Ukraine, Justine learns of the accidental death of her father, who left her his company, Blue Moon, a private security firm that carries out numerous mandates for government agencies. While the company is growing rapidly, Justine's life takes an unexpected and very dangerous turn. In her search for the truth, she learns that her father's death hides dark secrets. 

Quality content available to everyone, both here and in Ontario

Whether they're residents of Quebec or Ontario, Videotron customers or not, all series and movie fans can subscribe to Club illico by contacting Videotron Customer Service at 1-888-433-6876.

Blue Moon joins an impressive list of series already available on Club illico, including Karl & Max, seasons 1 and 2 of Sons of Anarchy, the first six seasons of Mad Men, the first two seasons of The Good Wife, and the first two seasons of New Girl. These series complement the extensive selection of films and content for children and young adults on Club illico.

About Club illico

Launched in spring 2013, Club illico offers the widest range of French-language on-demand video content by subscription in Quebec and Ontario, for only $9.99 per month. Available on illico new generation on channel 900, with illico.tv, and on tablets (iPad and Android) thanks to the illico apps, Club illico provides unlimited access to an impressive catalog, updated weekly, of films, exclusive series, children's programs, documentaries, and shows from major studios here and abroad. Videotron customers can also go to illico.tv/club or directly to channel 900 on their illico new generation TV terminal to subscribe.

For more information on Club illico, visit illico.tv/clubillico

Videotron (www.videotron.com), a wholly-owned subsidiary of Quebecor Media Inc., is an integrated communications company engaged in cable television, interactive multimedia development, Internet access services, cable telephone services, and mobile telephone services. Videotron is a leader in new technologies, notably with its illico interactive television system and its broadband network, which enables it to offer, among other services, high-speed cable Internet access and analog and digital television. As of September 30, 2015, Videotron served 1,745,900 cable television customers, including 1,564,600 digital TV subscribers. Videotron is also the leader in high-speed Internet in Quebec, with 1,559,500 cable modem subscribers as of September 30, 2015. As of that date, Videotron had activated 742,500 mobile phone lines and provided cable phone service to 1,329,500 Quebec households and organizations. Videotron also earned the prestigious title of Quebecers' most admired telecommunications company for the tenth consecutive year, according to a Léger survey.

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